• PAINTINGS
  • ART DIRECTION + DESIGN
  • PRODUCT DESIGN
  • ILLUSTRATION
  • ANIMATION
  • About
  • Contact

OPTION-G DESIGN

Art + Design by Cole Gerst

  • PAINTINGS
  • ART DIRECTION + DESIGN
  • PRODUCT DESIGN
  • ILLUSTRATION
  • ANIMATION
  • About
  • Contact

Bridge & Burn T-shirts

A t-shirt series designed for Bridge & Burn clothing company.

DUPLEX ASCENT

https://www.kickstarter.com/projects/afarandaway/duplex-adaptable-minimal-and-versatile-bags

http://afarandaway.co

Designed for AFAR & AWAY, the DUPLEX ASCENT hip pack can be worn around the waist or as a sling. It has a large storage compartment with organizational pockets, a key ring and a front zippered pocket. It converts into a full-size backpack in a matter of seconds, quadrupling in size and carrying capacity. You still have access to all the hip pack storage as well. When converted to a backpack, you can still use the hip pack's waist belt to offload heavier loads, or stash it in the stowaway compartment. Access is easy with 2 large zippered compartments that are separated to keep items organized. It's also useful to keep dirty and clean items separated. A top compartment is accessed by dual zippers and has a divider for a small laptop or tablet. Carry more with two 4-way stretch pockets for water bottles or other items. These pockets feature cinch straps to help keep larger items in place or they are also a great for looping on extra items such as a hat. The front panel is perfect for stashing an extra jacket or it even holds a bike helmet.

DUPLEX ROAM

https://www.kickstarter.com/projects/afarandaway/duplex-adaptable-minimal-and-versatile-bags

http://afarandaway.co

Designed for AFAR & AWAY, the DUPLEX ROAM crossbody bag has 2 outside quick access pockets and a large zippered interior storage compartment. Inside you'll find a divided pocket and a key clip to keep your keys at the ready. The dual-adjustable shoulder strap is padded and has a breathable mesh for comfort. Access a hidden zipper on the bottom of the bag and transform the crossbody into a duffle bag in seconds. You now have over 5 times the storage capacity. You can still access the original crossbody storage as well. The shoulder strap can be used in various configurations depending on how you want to carry it. The duffle also has 2 top carry handles and a quick-grab side handle that doubles as a suitcase handle pass through. Carry a water bottle or other items in the 4-way stretch pocket that also features a cinch strap to keep items secure.

Hurricane Backpack

Custom design/build lightweight rolltop backpack. 25L weighing just over 1 lb. This pack is water resistant and features a stretch woven front pocket and 2 side pockets. Named after Hurricane Creek in Eastern Oregon.

Jerry Garcia bag collection

A limited edition collection my team put together featuring artwork from Jerry Garcia of the Grateful Dead. I designed the hip pack and did all the color design and trim work on all bags. Julie Valuskova designed the backpack and I designed the back foam panel for it.

Dog Accessories Packaging

Packaging and label design for a new line of dog accessories. I designed the packaging so the leashes and collars could be folded and the metal D-rings could be used to hang in retail, enabling us to reduce plastic by not having an additional hanger.

Bridge & Burn Sofia Patchwork

Hand drawn pattern design for Portland based clothier, Bridge & Burn

Bridge & Burn Jordan Polkadot

Hand drawn pattern for a Men’s Chambray shirt

Bridge & Burn Lorre Pieces

Hand drawn geometric patten for Bridge & Burn dress

Hex Bags

I teamed up with Hex for a major collection featuring travel bags, backpacks, iphone and ipad cases. The design is based on a traditional French toile pattern, but evokes a jet-setting mid-century modern vibe. Available in 2 colorways. 

CATCHHAUL COMMUTER BAG

A recycled PET coated ripstop roll top commuter backpack with multiple compartments. Features side access computer sleeve. Two large compartments, side pockets and a custom padded back panel.

Created tech packs, collaborated on material selection & specified color and trims. Worked with overseas developer on changes, approved lab-dips, hardware and construction.

DIRTBAG DUFFLE

A recycled PET coated ripstop duffle bag with backpack straps and large grab handles. The ends buckle down and can be used for compression.

Created tech packs, collaborated on material selection & specified color and trims. Worked with overseas developer on changes, approved lab-dips, hardware and construction.

TRAVEL CASE

A perfect weekend back with a clamshell design and multiple organizational compartments. Hidden back pack straps along with multiple grab handles for easy carrying. Made from recycled PET ripstop.

Created tech packs, collaborated on material selection & specified color and trims. Worked with overseas developer on changes, approved lab-dips, hardware and construction.

ROLLTOP BACKPACK

A lightweight coated ripstop daypack with a stretch woven outer pocket to store a bike helmet or jacket. Features a laptop sleeve and 2 reflective daisy chains with grab handle.

Created tech packs, collaborated on material selection & specified color and trims. Worked with overseas developer on changes, approved lab-dips, hardware and construction.

Lifestyle Socks

As Senior Designer of Softgoods & Accessories, I am in charge of all things socks. I create custom color palettes for our yarns, working directly with our manufacturers. Designing a sock is not only just coming up with patterns and colors, but you have to spec every detail about the sock including reinforcement, arch support, seams, sizing etc. I also design all the packaging and art directed the photography.

Bridge & Burn Marten Patchwork Print

A hand drawn patchwork pattern for a Men’s and Women’s shirt

Men's Shirting

Various designs for a Men’s apparel collection.

Poketo

Wallet designs for Poketo

 

Footwear Pattern Design

Custom watercolor space themed pattern for the Waterfront category. The pattern featured a separate printed layer of glow in the dark stars.

Sacoche

Sample drawings for a small shoulder sling accessory bag.

Reversible Beanie

A series of winter beanies. These beanie has 5 different custom knit patterns woven out of wool. It is also reversible so you can wear it as a solid. It comes in a black and blue version with subtle leather branding.

Sustainable Carry Collection

A proposal for a four piece sustainable canvas collection featuring a messenger bag, a shoulder bag, a convertible tote and an accessory pouch.

Footwear Anniversary Logo

Example logo proposals and mock up of application to boot.

Peak Series Socks

The “Peak Series” socks feature a different mountain peak with the elevation sewn into the toe of the sock.

Travel Cube Concepts

Various concepts for compression travel storage.

Streamlined Bag Series Concept

Concept drawings for a modern series of bags.

KEEN Footbed Packaging

For the launch of KEEN Footwear's premium line of outdoor footbeds I created a series of top cloths & packaging that both represents the brand and also informs the consumer to better choose an appropriate replacement footbed. Screen printed recycled craft card stock was chosen for the box for both its aesthetic and environmental qualities. The visual language uses both color and a series of low, medium and high peak mountains to represent the arch support for each of the different footbeds. I also art directed the product photo shoot.

Featured on Packaging of the World

Commuter Sling

Color proposals for a shoulder sling.

Hiking Sock

Technical hiking sock tech pack.

Trail Running Sock

A synthetic sock specifically designed for trail running. It features large breathable mesh panels with a reinforced arch and padded foot, toe and heel.

Shoe Lace Packaging

I was tasked to create new packaging for shoe laces that had to solve multiple problems. The shoe laces had to be neatly displayed and hang on a fixture so the laces wouldn’t get tangled up with each other. In addition, they had to pack together in a larger carton and not get crushed or tangled in transit. The solution was this box design that displayed the laces neatly in the front, and kept the rest of the laces neatly behind a pull out tab.

Women's Hemp Collection

A proposal for a small capsule collection for women featuring hemp fabrics.

Adventure Tote

A concept for a tote bag that can be used as a backpack as well. The backpack straps can be stored away when not in use. This version shows how custom artwork can be worked into the design.

Bridge & Burn Bea Polkadot

Hand drawn polkadot pattern for women’s clothing

Custom Headwear

Design of custom hats including graphic applications and trims.

Cable Knit Beanie

Field Hat

T-Shirts

Seasonal T-shirt design

See other t-shirt graphics in the Illustration section

Collapsible Clothing Rack

A simple, collapsible clothing rack for guests, trade shows, and retail displays. Was designed to also hold an Andromeda lamp, as seen in Sunset Magazine.

Andromeda Lamps

A’Design Award 2016

Lamp design for North For The Summer home goods. Walnut and birch veneer frame with multi-colored yarns.

Video credits: 
Producer: Calvin Florian
DP: Blake Williams
Edit: Mark Farmer
Audio: Fay Salvaras
V/O: Lea Anne Clifton
Music track: “Melancholy Drone Rock” Dan Dixon
Concept and direction by Blake Williams, Calvin Florian and Cole Gerst

Pyra Table

Concept for a table that is customizable with wood veneer and colored panels.

Dekka Planter

A two part, wood and concrete planter

Mini Dekka

A mini version of the “Dekka” planter for airplants

Stella Planter

Created custom concrete mold for succulent planter.

Hip Pack

A versatile hip pack with a roll top and bungee closure system. The bungee can also be used to hold a jacket for quick access. There is a hidden water bottle holder that folds away when not in use. There is also a pocket on the padded wing and a secret compartment between the bag and the back panel.

Trimero Tile

Custom tile an house numbering system

Concrete Vessel

Design of a concrete vessel with a 3D printed prototype for mold making.

Bridge & Burn T-shirts

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DUPLEX ASCENT

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DUPLEX ROAM

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Hurricane Backpack

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Jerry Garcia bag collection

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Dog Accessories Packaging

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Bridge & Burn Sofia Patchwork

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Bridge & Burn Jordan Polkadot

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Bridge & Burn Lorre Pieces

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Hex Bags

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hex.jpg

CATCHHAUL COMMUTER BAG

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DIRTBAG DUFFLE

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TRAVEL CASE

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ROLLTOP BACKPACK

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Lifestyle Socks

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Bridge & Burn Marten Patchwork Print

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Men's Shirting

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Poketo

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canvas-wallet-cole-city-2-460x460.jpg

Footwear Pattern Design

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Sacoche

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Reversible Beanie

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Sustainable Carry Collection

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Footwear Anniversary Logo

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Peak Series Socks

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1022230_3Q_PDP.jpg

Travel Cube Concepts

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Screen Shot 2020-04-07 at 5.46.23 PM.png

Streamlined Bag Series Concept

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KEEN Footbed Packaging

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Commuter Sling

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Hiking Sock

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Shoe Lace Packaging

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Screen Shot 2020-05-12 at 10.56.29 AM.png

Women's Hemp Collection

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Screen Shot 2020-05-12 at 4.21.40 PM.png

Adventure Tote

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Screen Shot 2020-05-11 at 1.11.47 PM.png

Bridge & Burn Bea Polkadot

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Custom Headwear

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Cable Knit Beanie

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Field Hat

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Screen Shot 2020-04-07 at 6.23.11 PM.png

T-Shirts

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Collapsible Clothing Rack

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Andromeda Lamps

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floor.custom1.jpg

Pyra Table

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pyra.main.jpg

Dekka Planter

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Mini Dekka

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Stella Planter

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Hip Pack

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Screen Shot 2020-04-07 at 7.38.59 PM.png

Trimero Tile

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trimero.thumb.jpg

Concrete Vessel

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DIAMONDS2.jpg

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